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How To Do Keyword Research for SEO in 2021: Strategy & Tools

No search engine optimization strategy can be half as effective without first performing keyword research. Regardless of how much or how good your content is or how many backlinks your website has, you’re going to struggle to rank if nobody is searching for what...
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How To Do a SEO Content Audit For Your Website in 2021

You’ve probably heard the saying, “content is king.” While having a technically sound website and strong link profile are great accelerators for SEO dominance, these days, they’ll hardly move the needle if you don’t have a solid content strategy. Making sure that...
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The Definitive On-Page SEO Checklist For 2021

As much as having great content, a sound technical foundation (i.e. having a mobile friendly website) and link building can get your site on the right track for SEO dominance, sometimes, it’s the little things that can make the biggest difference… Small tweaks...
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The Definitive Technical SEO Audit Guide For 2021

To put it simply, if your website’s technical SEO isn’t on point – you’re not going to rank well on Google. Having great content and backlinks isn’t enough when it comes to ranking in the top positions of Google. If you really want to dominate the search engine...
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Site Speed Optimization in 2021: The Definitive Guide

Want to improve your website speed and boost your site rankings? Looking to improve your sites Core Web Vitals? Are you confused by all the conflicting information out there on how to speed up your wordpress site? Many people in Facebook groups claim to be speed...
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Project Cashflow Month One: How To Optimize An Affiliate Site

The first 4-6 weeks after acquiring an affiliate site are always action-packed… In the first installment of Project Cashflow, you learned everything from choosing a niche to basic site valuation and negotiation. Now it’s time to start getting our hands dirty with SEO....
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45.99% Earnings Increase in 5 Months for a Digital Infoproduct [SEO Case Study]

You’re about to get the strategy behind one of the most challenging SEO campaigns my SEO agency has ever run. Why was it so challenging?  3 reasons: First, the niche is massively competitive: A make-money-online infoproduct in the financial niche.  Nuff said. Second,...
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Ultimate Guide to Surfer Onsite Optimization in 2021

Last Updated on August 8th, 2021 Do you know the best thing about on-page SEO? Control. Even with a small budget, you can see real results with on-page optimization. You won’t get the #1 spot overnight, but you can still rise in the ranks with fewer backlinks than...
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E-Commerce SEO Case Study: How we 4x’d Traffic and Doubled Revenue

Whether you’re an e-commerce manager or an SEO specialist, you’ve invested a considerable amount of time and energy into working out the best practice approach for tackling organic search for online stores. An E-Commerce SEO Strategy Walk-Through In this case study,...
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Case Study: A 4.5x Organic Traffic Increase Using (What?) Page Rank

Introduction I’ve been a director at The Search Initiative a while now. We’ve had some crazy results for a whole bunch of clients – all in very different niches. I’m going to share with you how my team and I took a low-authority website and put our foot on the...