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Diggity Marketing SEO News Roundup—January 2023
The first roundup of the year is filled with everything you need to stay on top of the competition.
First, the guides will help you understand why SEO pros need to master ChatGPT prompts, how to measure SEO properly, and the risks of trying to mimic your biggest rival’s strategies.
The case studies will give you insights from the hottest SEO research. You’ll get a full breakdown of the year’s changes, the top recorded Google searches from among ~20 billion keywords, and proof that removing a product carousel affects organic traffic.
The latest headlines are waiting for you at the end. You’ll want to know what we’ve learned about the latest link spam update, why several updates have been delayed, and what’s waiting for you on the Google Analytics 4 landing page report. read more…
How to Grow Organic Traffic by 131% With Cold Email (Case Study)
Cold email outreach is still widely used for link building. However, the conversion rates have decreased drastically as many link builders utilized cold outreach the wrong way.
Spending time on prospecting, finding email addresses, crafting email copy, and sending emails just to receive a couple of responses is very frustrating.
So, what can you do to increase response rates, and get those high DR links?
Below, you’ll find out the cold email outreach strategy that landed us more than 1,500 backlinks with an average domain rating (DR) of 68.
Discover the tactics you can replicate and get featured in HubSpot, Ahrefs, G2, Zapier, and many other high-authority websites.
The goal of this case study is to share tips that you can use in your cold email campaigns to get higher conversion rates. read more…
Diggity Marketing SEO News Roundup – December 2022
This latest roundup is filled with everything you need to prepare for the coming year. Catch up on all the latest case studies, guides, and news items SEOs use to make their big moves.
First, you’ll get the latest data from the case studies. You’ll find out what 700+ link builders think works (and doesn’t). Then, you’ll learn which metric correlates most closely to organic visibility and which traffic tools most closely match Google’s own measurements.
The guides will help you hone your skills and judgment. This month, you’ll discover whether and when it’s valuable to buy backlinks, what ChatGPT can do, and how to develop an authoritative content funnel.
Finally, you’ll dive into the hottest news and discussion topics roiling SEO. There’s a new December Helpful Content Update, official guidance from Google about links, and new spam policies. read more…