Search engine optimization (SEO) is important if you want your business website to rank well in SERPs and be optimized for quality keywords.
With so many SEO tools available, such as Semrush and SEO PowerSuite, deciding which one to use can be difficult.
As an SEO expert with over a decade of experience, I have taken the time to analyze both SEO solutions and help you see how these tools compare in terms of selected SEO parameters.
Table Of Contents
- SEO PowerSuite is an automated SEO tool with several packages with an easy setup.
- Semrush is one of the most popular all-in-one SEO tools businesses and individuals use.
- SEO PowerSuite does not have monthly pricing plans. It only has annual plans of up to three years, with discounts given for its second and third-year plans.
What Is Semrush?
Semrush is an all-in-one SEO tool individuals and businesses use to promote their online presence and gain insights into marketing trends.
Semrush is highly valuable for marketers and SEO agencies specializing in SEO campaign, PPC, SMM, Keyword Research, Competitive Research, PR, and Content Marketing.
Semrush was founded in 2008 as a small group of SEO and IT specialists, and it has evolved to become a powerful platform highly rated by marketers, individuals, and businesses who want to improve their online presence.
What Is SEO PowerSuite?
SEO PowerSuite is your one-stop SEO toolkit with four SEO packages: Rank Tracker, Website Auditor, SEO SpyGlass, and LinkAssistant.
This SEO software is fully automated and has an easy setup that will take only two minutes. It is also highly customizable, allowing you to manipulate and export your data anywhere.
SEO Powersuite has existed for over 17 years and has achieved over 264 million indexed domains and over 2 million software installations worldwide.
SEO PowerSuite vs Semrush: Detailed Comparison
1. Keyword Research
Semrush has a keyword research tool called the “Keyword magic tool”. This tool undertakes in-depth keyword research and analysis to help you build your SEO strategy for better online visibility.
To use this tool, you only need to input a single keyword, and Semrush will provide you with all the relevant keywords related to it.
You can then make modifications by sorting groups, using the question filter to sort out question-based keywords, and matching modifiers to broaden or narrow down the keyword to your liking.
You also get to see the top domains that were focused on that keyword and had a PPC ad of over 12 months, and you can see the amount of search volume, ad traffic, ad traffic price, and the total number of ads for that keyword.
SEO PowerSuite has keyword research software that offers 24 keyword-finding tools, such as Google AdWords Keyword Planner, Google Search Console, and Google Analytics, alongside seven research methods, covering every major search engine.
This tool also shows you the relevant keywords and the current changes so that you can know which to drop and which to continue optimizing for.
With this software, you can see ranking keywords, find keyword gaps, get keyword suggestions, do local SEO, collect long-tail keywords, do negative keyword research, research your competitors’ keyword tactics, and much more.
The powerful SEO Powersuite keyword research software provides everything you need to improve and optimize your content.
2. Rank Tracking
Semrush’s position tracking tool allows you to monitor your site’s rankings and your competitors regularly.
With this tool, you can discover who your competitors are, get notifications for changes in ranking positions, create detailed reports, and integrate your project into a Google data studio dashboard.
All you need to do is enter the domain and click “Set up tracking,” and you will be provided with the domain’s position, visibility, and estimated traffic alongside other SERP features.
The SEO PowerSuite’s rank tracker is an all-in-one software that lets you track keywords and offers dashboards and reports that you can customize as much as you want.
This software package has multiple features, such as desktop and mobile rank tracking, local rank tracking, keyword research tools, ranking reports, tracking organic competitors, keeping SERP history, and a SERP checker tool.
You can automate the rank tracker to run automatically at set dates, and this can be done for data exports, report delivery, and many other tasks.
To use this tool, you will have to input your email address, after which you can download the software on your desktop or mobile device.
3. Site Audit
Semrush has a free SEO audit tool that you can use to detect issues within your website and get them fixed appropriately.
You can also use this tool to collect technical SEO reports showing if your website is crawlable and determining your site performance and internal linking issues.
Also, the Semrush SEO audit tool can help check your multilingual website to see if its “hreflang” tags are implemented correctly so that Google can showcase the right version of your website to the right audience.
SEO PowerSuite offers a software package it calls “Website Auditor” that conducts website audits and on-page analysis for SEO.
You can also use the website auditor to conduct a TF-IDF analysis. The TF-IDF analysis is a process that helps improve your website’s relevance and authority and contributes to optimizing your website for semantic search performance.
4. Link Building
The Semrush link-building tool provides link-building opportunities for your domain and carries out an outreach campaign to acquire quality backlinks that will benefit your site.
You can also import domains to its campaign. If you use the free version of Semrush, you can import up to 100 domains; if you have a paid subscription, you can import up to 10,000 domains.
SEO PowerSuite’s link assistant provides top link suggestions and opportunities to serve as a foundation for your backlink outreach.
It also ensures that your backlink outreach is of high quality by focusing on other aspects of your link-building process, such as getting contact email addresses, sending automated pitches, and measuring the success of your link-building campaigns, among others.
You can verify the backlinks you use to ensure they aren’t taken down in a couple of years using the link verification tracker module in LinkAssistant.
Finally, you can get link-building reports that you can customize and send to your clients’ email addresses or save them in cloud storage.
5. SEO Reporting
Semrush allows you to create impeccable reports using ready-to-use templates.
It has a template for reports concerning site audit issues. It also has templates for monthly SEO reports, competitor analysis, comprehensive organic research, and site audits.
With Semrush, you can brand and white-label your report if you want that for your business, and you can automate your reporting so that your team or clients get regular reports from time to time.
SEO PowerSuite offers handy, customizable report templates you can use to report on select data points.
You can also automate these reports, brand them, store them in the cloud for easy access, email them, and share them with your team or clients via shareable links.
You can also check out samples of these reports via the SEO PowerSuite report library available on its website.
Semrush has three different pricing plans which you can subscribe to monthly. However, you get to save up to 17% if you pay annually.
Pricing packages begin with the Pro plan at $119.95 per month, the Guru plan at $229.95 per month, and the Business plan at $449.95 per month.
These plans differ in terms of the number of projects, tracked keywords, and results per report alongside other features.
SEO PowerSuite has a one-year plan, a two-year plan, and a three-year plan. You save 20% when you opt for its two-year plan and 34% when you opt for its three-year plan.
- Its one-year plan starts with the free plan at zero cost, the professional plan at $299, and the enterprise plan at $499.
- Its two-year plan starts with the free plan at zero cost, the professional plan at $239, and the enterprise plan at $399.
- Its three-year plan starts with the free plan at zero cost, the professional plan at $199, and the enterprise plan at $333.
Each of these plans includes different features, with the enterprise plan having the most advanced features.
What should be clear is that utilizing SEO helps a business build a sturdy foundation rooted in trustworthiness that also offers a long-term return on investment.
– David Gasparyan, President, and Chief Executive Officer of Phonexa
Frequently Asked Questions (FAQs)
Can SEO PowerSuite Help Me Find Keywords?
Yes, SEO PowerSuite can help you find keywords. It has up to 24 keyword-finding tools that you can use to find quality keywords for your content.
Is SEO PowerSuite Free?
SEO PowerSuite is not free for the most part. It has a free version, which you can use, but this comes with very limited features. For this reason, it’s best if you go for a paid plan.
How Much Is Semrush Per Month?
Semrush is $119.95 per month for its Pro plan and $449.95 per month for its most expensive Business plan.
Is Semrush Good For Beginners?
Semrush is good SEO automation tool for beginners as most of its features are user-friendly and easy to use. Semrush also has an academy where you can easily learn how to use its toolkits alongside other vital SEO skills.
SEO PowerSuite vs Semrush: The Final Winner
Semrush and SEO PowerSuite are unique SEO solutions offering services to individuals and businesses interested in optimizing their websites through SEO.
Although both platforms have solid features that can meet the demands of any individual, organization, or enterprise, Semrush is considered the best SEO tool on the market.
If you want to compete effectively with other websites on SERPs and create successful SEO campaigns, then SEMRush is the right choice.
Our #1 Recommendation: Semrush