SEO News: The Latest, Top Articles in the Industry

School may have just gotten out for the summer, but this month’s roundup is going to take you right back to class. From beginning to end, it’s all information that’s going to make you better at what you do.

First up, the month’s juiciest case studies. You’ll learn what an insufficient amount of links will do to you, what the numbers say about how to write great content, and what an in-depth analysis says about the best correlational SEO tools.

After that—the month’s guides that will make you a better SEO. You’ll pick up a stack of new linkbuilding tricks, the means to rank beyond your location, the keys to long-tail keywords and what it really means to optimize for searcher intent.

Finally, the news. You’ll learn what Google announced (yes, seriously) for their algorithm update, the signs that Google is better at judging medical sites, whether text-only ads are on the way out and why everyone is freaking out about favicons.

So, let’s get started with the first big case study. You may know linkbuilding is important, but do you know that without it…you’re doomed? (more…)

If you love data, you’ll love this month’s roundup of the biggest news in SEO. Scraping and analytical tools are developing rapidly and more people than ever are digging deep into the data to give us the juiciest insights we’ve ever seen.

Appropriately, this month’s roundup begins with a series of killer case studies that use as many as millions of points of data to reveal what it means to rank quality content, build quality links, and craft superior anchor text.

Up after that are the month’s best guides. They’ll teach you the next steps when Google isn’t indexing your site, how to use the disavow tool safely and how to scale your low-budget campaigns up when you’re ready for the big leagues.

Finally, we get to the news. If last month was a stressful one for you, you’re not alone. A lot of things went wonky with search results and console tools. We’re going to talk about some of what went wrong, whether they’re fixed and if you can expect the problems to come back.

Let’s get started. First, a deep in-depth look at how Google ranks your content. (more…)

Last month was a huge one for SEO. Not just because of what went down, but because of what has been announced. Everything points to a landscape that will be changing massively over the next few years. Miss this roundup and you might find yourself left in the dust.

First, you’ll be enhancing your insight with the biggest case studies of the last month. Data answered some big questions this month, including what changed in Google’s’ core update, how Google is developing its sense of searcher intent and whether ranking #1 is really as valuable as it seems to be.

Coming up next are the best SEO guides. You’ll learn how to improve keywords with internal links and which backlink checker has taken the lead in 2019 after the biggest players raced to add new features.

Finally, we’ve got the latest news. Is Ahrefs is entering the search engine game? Are big changes are coming anchor text signals? Is Google still quietly indexing sites blocked by robots.txt?

By the time you get to the end of this roundup, you’ll have all the answers. But if you really want to get ahead of the game, you won’t miss this years’ Chiang Mai SEO Conference. (more…)

Some of us are still getting used to the idea of being in a new year, but if the news covered in this roundup is any indication, time waits for no one. Big changes are coming, and a few of them may have been on top of us before we even realized what was happening.

The changes covered in this roundup are going to rock the SEO world. Yes, there are a lot of new opportunities for the underdogs out there, but unfortunately for some, a few gravy trains have just jumped right off the tracks.

Fortunately, after the breaking news, I’ve got everything you need to stay on track. That includes the best guides of the last month and a few super-sampled case studies that are going to tell you how to keep up with the future.

The first item is sure to cause some concern. Google created a lot of drama when it tested a feature that allowed it to scrape content from sites and generate a new page. (more…)

I may have said this before, but this is one news roundup that you aren’t going to want to miss. The last 30 days were filled with important events that are only going to become more consequential as we work our way into the new year.

I’m going to start with all of the latest developments—the big changes that you can’t afford to miss if you’re involved in the search industry.

After that, I’m going to take through a small collection of the month’s best guides that you can put into action on your sites right now. Finally, I’m going to cover a few of the most interesting analysis pieces and discuss what they mean for the future.

Coming up first, the changes that are being made to Google’s search console

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Welcome to the first roundup of the year for all of the biggest SEO news.

The last 30 days were fairly quiet for SEO, and I’m sure everyone was pretty happy with that after some of the high-tension drama that we covered in our last roundup.

But that doesn’t mean nothing important happened. These last days of the year gave us a lot to take forward into the new one.

First, I’m going to take you through some of the more in-depth guides that came out recently, and what they can teach us about 2019’s best practices for recovering from the medical update, retail SEO, Outreach and even PBN management.

Then, in SEO news, Google developers and their representatives had a very chatty couple of weeks. Various reps and developers appeared in social media comment, videos and blogs to provide clarity that you’ll want to put into action soon.

I’m going to give you a small tour of their advice and the hints they offered on what to come.

Last, I have a hodgepodge of other items that shouldn’t be missed, from newly released features to some interesting SEO community debates.

Let’s start with how someone managed to make a full recovery after being shellacked by the medic update…

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Welcome to yet another roundup of everything you need to know to stay up-to-date in search. We’re going to look at all the latest news that will carry us into the month of December.

There wasn’t a lot of important algorithm news over the last month (possibly because everybody is already winding down for the holidays), but there was a surprising amount of high drama about decisions made by everyone’s favorite search engine.

Google was involved in two tense events near the end of last month made relations with the SEO community a little tenser than they had been in the past. Both events inspired a lot of discussion about the amount of power that Google has over the success of any website.

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Welcome to another month in the wild world of SEO. I have some exciting new technical tips for this month that will help you flaunt your search position better, as well a lot of the latest analysis of the Oct 16th update.

If you’re like many of my readers, you spent the last month carefully watching what crawled out of the crater of that update. Positions for a lot of keywords were thrown into disarray.

Terms targeted by money sites seemed to be targeted in particular, so I received a lot of questions about how to mitigate the damage.

My last roundup came out just days before that update, but that’s probably for the best.

Now, we all have a chance to stand back and look at what the web’s top minds have discovered about how this update works over the last few weeks.

In the first few items of the roundup, we’re going to cover responses and research of the latest update. Then, I’m going to show you some of the latest news items for insights on how to protect and improve your positions.

First, a look at some of the ways that keywords were affected.

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It’s a busy time here in Chiang Mai with the Chiang Mai SEO conference just around the corner. I’m looking forward to seeing some old friends and hopefully meeting some of the next generations of SEOs.

I feel it’s important to share theories and data from tests we run. Personally, I try to share something each month as it fascinates me to read what others are doing and discovering.

It helps to keep me sharp.

Here are some of the articles that I’ve found of benefit from this month (see more).

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The SEO industry never stands still.  This is especially true in this last, extremely turbulent month of SEO.

I like to read what my peers have to say about the world of search engine optimization because it helps to keep me up-to-date and ensures I don’t fall into any bad habits.

This month we’re looking at the rise and fall of .edu links, the importance of text analysis and orphaned pages, and a lot more.

As always, leave your comments below if you have questions.

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