SEO News: The Latest, Top Articles in the Industry

Get all of the most-recent Google news, search engine trends, and case studies to hit the SEO industry… all in one spot.
October 2020 SEO Roundup cover

Diggity Marketing SEO News Roundup – October 2020

You’ve got three months left to make this year the one that breaks all your records. With everything you’re going to learn in this roundup, that may be more than enough time.

We’ll start with a pack of guides. You’ll learn how (and when) to use tier 1 vs. tier 2 PBNs, why websites are an evergreen business, and how you need to change your tactics to handle in-house SEO.

Then, we’ve got data you can use to impact your operations. Learn how top SEO companies are optimizing their sites, whether emojis in subject lines can affect your open rates, and what causes rank... (Read more)

September 2020 SEO News

Diggity Marketing SEO News Roundup – September 2020

The last quarter of the year is here. It’s time to ask yourself if you’re beating your personal records from last year or losing ground. If it’s not looking good, this roundup may be the boost you need to clear the final stretch and come out a winner.

In this month’s guides, we’ll cover Ryan Stewart’s 1-day SEO hack, a breakdown of the three stages of link building, a new method for finding local SEO keywords in bulk, and a neutral look at whether PBNs are still performing.

Then, you can catch up on the latest research with case studies. You’ll see the data... (Read more)

August 2020 SEO Roundup cover photo

Diggity Marketing SEO News Roundup – August 2020

If you prefer to live life on the cutting edge, this roundup is for you. Several of SEO’s most innovative minds have published pieces this month, and we’ve got them covered here so you won’t miss out.

It starts with some chunky guides. You’ll learn how to get the perfect length for a blog post in any niche, some advice on doing a 100K launch with no ads, plus a neat method you can use to scale keyword research using Python (don’t worry, you can copy the code out of the article).

After that, we’ve got two case studies for you. Learn what the... (Read more)

July 2020 SEO Roundup Cover Photo

Diggity Marketing SEO News Roundup – July 2020

A few months after the last big update, we’re all finally starting to find our feet again. We’ve added some new terms to our vocabulary and some new tools to our skill sets. Now is the time to start thriving again, and this roundup is going to help you do that.

We’ll start with some case studies. You’ll learn how one company turned SEO, outreach, and content into a $6B valuation. You’ll also see how effective guest posts are in 2020, a process for increasing traffic by more than 300%, and what the data says about category dilution.

This month’s guides will teach you... (Read more)

June 2020 SEO Roundup Thumb

Diggity Marketing SEO News Roundup – June 2020

Is your second quarter going the way you planned? May was a wild month for SEO. Changes came down that were not explained, but now, we know a lot more. The case studies, guides, and news items of this roundup will help you get back on track.

We’ll start with some juicy case studies. This month, you’ll get a deep dive into the May Google Core Update, the numbers on digital PR as a link building strategy, and a data breakdown on the real power of rich snippets.

Then, you can expand your personal toolset with the month’s most cutting-edge guides. You’ll learn how... (Read more)

May 2020 SEO-Roundup cover image

Diggity Marketing SEO News Roundup – May 2020

The last couple of months have been crazy for everyone. Now, we can see the light at the end of the tunnel and it's time to hit the ground running. Need to gather some momentum? That's where we come in. This month's roundup is filled with all the latest tricks to carry you forward.

First, we have the month's top guides. You'll see the latest keyword research tips from Moz, get actionable advice for building tier 2 links, and pick up a new technique to track anchor text for incoming links.

After that, we have some data-packed case studies. Learn some new ways to... (Read more)

April 2020 SEO Roundup-featured image

Diggity Marketing SEO News Roundup – April 2020

There’s no dodging the elephant in the room. These are tough times. Take a deep breath and remember: things are scary, but working online puts you in a great position to survive. If you want to thrive, here’s a roundup of the items from the last 30 days that you can’t miss.

First, pick up some extra insights from the month’s case studies. You’ll learn what the latest numbers say about page sentiment and why it matters. You’ll also get to see how much internal linking alone can do for SEO, and review the latest COVID-19 industry impact research.

Then, expand your skills with... (Read more)

March 2020 SEO Roundup - featured image

Diggity Marketing SEO News Roundup – March 2020

This month’s items are a real toolkit for dedicated SEOs. Many of them focus on areas that aren’t often covered. That means you may catch your competitor’s sleeping.

It starts with a pair of detailed guides. First, you’ll learn why some feel that web design and UI matter more in 2020. Then, you’ll get some advice on how to pitch to the press like a pro.

After that, here comes your data fix in the form two chunky case studies. Is your keyword traffic tool giving you good data? Does the top search result just keep getting lower? Numbers don’t lie, but you may... (Read more)

February 2020 SEO-Roundup cover image

Diggity Marketing SEO News Roundup — February 2020

By now, most of us have shaken off the fog of the holidays and are really leaning into what we want to make out of this year.

If you're ready to buckle down and break your own records, this roundup is for you. Almost every item here points you to something you can upgrade, tweak, or optimize in your current campaigns—right now.

It begins with a beefy set of guides. They’ll teach you how to write superior outreach emails, how to scale organic traffic (but not with blog posts), how to launch content market campaigns without missing a detail, and how NLP is changing... (Read more)

January 2020 SEO Roundup_cover image

Diggity Marketing SEO News Roundup — January 2020

A new year may be upon us, but we’re not quite done reflecting on the last one just yet. It was filled with news and advice you need to know if you’re involved in SEO or affiliate marketing.

What news was that? Well, have I got a roundup for you.

We’ll start with the top guides. In this month’s collection, you’ll find a beefy guide to SEO in 2020 and a list of mistakes to avoid when managing an outreach team. You’ll also learn from well-illustrated examples of successful amazon affiliate sites and content.

After that, make sure you catch the month’s most... (Read more)