The SEO world changes rapidly.
What works today probably won’t work tomorrow. And keeping up with all the changes can be a task in itself.
Starting this month, I’ll be releasing monthly SEO news roundups, curating the most pertinent SEO news, so you don’t have to sort through all the mess.
Internal Link Structure: Does your mobile link structure need to be the same as the desktop version?
Way back in June 2017 Google came out and said that if you were thinking about mobile first indexing, you should be looking at making your mobile page internal link structure as similar as possible to your desktop pages.
Thanks for clearing that up. Enough said. Let’s move on.
That is until Google’s John Mueller, trying to offer an insight into Google’s thinking in 2018, took to Twitter to answer a question about mobile first indexing saying:
So… what now? With mobile searches being increasingly important, does this feedback change your strategy? Read the article to read what Barry Schwartz makes of it.