
With over a decade of hands-on experience in SEO and a track record of getting websites to rank on the top pages of search engines, I know how overwhelming it can be to sift through countless SEO courses. That’s why I’ve put together this guide to the best SEO courses for this year—so you don’t have to waste time with the fluff.
Beyond just ranking websites, I also host the annual Chiang Mai SEO Conference, which has helped me stay at the forefront of the SEO community and build a strong network of professionals.
My goal here is to offer you a curated list of top-rated courses, diving into their content quality, so you can choose the one that aligns best with your experience level and career goals—no sales pitches, no confusion. Just straight-to-the-point recommendations.
The SEO Course Lineup
1. Affiliate Lab

Price: $997 with occasional $200 discount offers
Affiliate Lab’s unique methodologies, such as keyword prioritization and SEO Action process, set it apart from others in the market.
It provides over 150 video lessons aimed at advanced SEO marketers and modules to reflect the latest SEO strategies and trends. The course focuses on ranking, monetizing, and flipping high-competition affiliate websites.
As a comprehensive SEO course provided by yours truly, it’s designed to deliver in-depth knowledge and actionable skills.
However, as is the case with any SEO course, achieving results requires patience, and quick wins are not guaranteed. Despite these challenges, the course is a valuable investment for those looking to dive deep into advanced SEO techniques.
“In the world of digital marketing, SEO is a vital skill set.”
– Jenny Abouobaia, SEO Consultant
Unique methodologies including the SEO Action process
Access to a private Facebook Group where students can interact, exchange ideas, and receive support from peers and the course creator
Continuous updates to course content to reflect the latest SEO trends and best practices
Lifetime access to all materials, allowing students to learn at their own pace and refer back to the content
Requires patience as SEO results typically take time
Content Quality: 4.9
Instructor Credibility: 4.9
Learning Experience: 4.9
Value for Money: 5.0
2. Practical Programmatic SEO

Price: Free
Practical Programmatic SEO by Ian Nuttall is a course I found transformative, especially for bloggers and developers. It offers a comprehensive look into SEO basics and advanced concepts, including a practical SEO audit module.
Despite some critiques about the absence of public student success stories and a refund policy, the personal gains and Ian’s responsive support more than compensated for these shortcomings.
This course is a valuable asset for anyone looking to enhance their site’s SEO.
No-code, low-code, and code-based programmatic SEO instructions
Practical knowledge and bonus materials
Direct application of search engine optimization strategies to real-world scenarios
Limited public student testimonials
Content Quality: 4.8
Instructor Credibility: 4.8
Learning Experience: 4.9
Value for Money: 4.7
3. Ahrefs' SEO Training Course

Price: Free
For newcomers to SEO, the Ahrefs’ SEO Training Course is a treasure trove of knowledge. This complimentary offering delves into the foundational elements of SEO and the strategic application of Ahrefs' suite of tools.
Sam Oh's tutorials are clear and actionable, which I found incredibly helpful. Even though it relies on Ahrefs’ paid tools, the hands-on approach provided me with substantial practical benefits.
Free SEO training course
Covers a broad range of SEO topics suitable for different budgets
Provides actionable insights using Ahrefs’ tools
Reliance on Ahrefs’ paid tools, which may not be within everyone’s budget
Content Quality: 4.8
Instructor Credibility: 4.8
Learning Experience: 4.7
Value for Money: 4.6
4. Blog Growth Engine

Price: $3,997 with a possible discount to $1,497
For bloggers looking to monetize, I found Blog Growth Engine by Adam Enfroy and Colin Shipp to be a solid choice. The course provided me with unlimited coaching calls and access to a private Facebook group, which greatly supported my learning journey in content marketing.
Although it lacks transcripts and comes with a higher price tag, the extensive video content and continuous updates have been invaluable for my blogging business.
Emphasizes a startup mindset and personal branding
Provides exclusive access to a private Facebook group and link exchange group
Offers extensive video content and continuous updates
High cost, which may be a barrier for those on a tight budget
Content Quality: 4.7
Instructor Credibility: 4.7
Learning Experience: 4.4
Value for Money: 3.9
5. Content-Led SEO

Price: Available upon request
Brian Dean’s Content-Led SEO course is an excellent resource for content marketers. It covers a wide range of SEO aspects, including:
On-page optimization
Off-page optimization
Technical SEO
Keyword research
The course puts a strong emphasis on content marketing as a pivotal part of search engine optimization and teaches marketers how to achieve better search engine rankings.
The online courses suit your preferred learning method with options such as video lessons. live Q&A, forums, and reference materials.
However, as a digital marketing veteran, I can attest that seasoned marketers might find the depth of the course somewhat lacking for their advanced skill development needs.
Nevertheless, its unique focus on content frameworks offers a fresh perspective in the SEO education space, providing valuable guidance for those who, like me, are seeking to refine their strategies under the guidance of an established SEO agency.
Comprehensive SEO course that delves deep into essential SEO topics
Offers a well-rounded curriculum that addresses the needs of various expertise levels
Includes a practical SEO audit module
The content might be too basic for advanced SEO professionals
Content Quality: 4.4
Instructor Credibility: 4.5
Learning Experience: 4.3
Value for Money: 4.0
6. UC Davis' SEO Specialization

Price: Available upon enrollment
Providing a comprehensive introduction to SEO, the UC Davis SEO Specialization course is celebrated for its well-organized structure, making it perfect for novices without prior knowledge.
The hands-on approach and the practical assignments allowed me to apply the concepts in real time, enhancing my understanding of SEO.
The course covers a broad array of SEO aspects, including search engine optimization SEO, with a focus on on-page optimization, off-page optimization, technical SEO, and keyword research.
Now, while the course is well-suited for those with intermediate expertise, as an advanced SEO professional myself, I found the exploration of complex concepts to be less comprehensive than I would have liked.
High-quality, well-structured course content that is meticulously organized
Extensive coverage of a broad array of SEO aspects
Instruction delivered by experienced SEO specialists
May not cater to advanced SEO professionals
Content Quality: 4.4
Instructor Credibility: 4.7
Learning Experience: 4.5
Value for Money: 4.4
7. Google Digital Marketing & E-commerce

Price: Free
Google Digital Marketing & E-commerce is best suited for those new to digital marketing. It’s free to enroll and is accredited by the Interactive Advertising Bureau Europe and the Open University.
The course has a positive reputation, with successful past students and case studies to back it up. In my own experience, while the course laid a solid foundation, I did find that it lacked the depth required for my advanced skill development needs as a seasoned digital marketer.
Regardless, this course is a fantastic starting point for anyone looking to dip their toes into the world of digital marketing and SEO basics.
Free to enroll, making it accessible to anyone
Provides a structured learning journey, meticulously designed to guide learners through each stage of their SEO education
Accredited by reputable organizations
The depth of the course might be lacking for advanced digital marketers
Content Quality: 4.2
Instructor Credibility: 4.3
Learning Experience: 4.3
Value for Money: 4.5
8. SEO Unlocked by Neil Patel

Price: Free with optional paid Ubersuggest subscription
Neil Patel’s SEO Unlocked offers free education on SEO, starting from the basics. It provides a comprehensive education, making it a great starting point for beginners.
The course spans 7 weeks and covers various topics including:
Foundational SEO training
Content optimization
Link building
On-page SEO
Technical SEO
Local SEO
Branding and customer experience
While the core material of SEO Unlocked is free, I chose the paid Ubersuggest subscription starting at $29 monthly for extra features like keyword tracking and site audits, enhancing my learning experience.
Offers comprehensive SEO education
Option for a paid Ubersuggest subscription for additional features
Free core material with the flexibility to enhance learning through a paid subscription
May not provide advanced strategies for seasoned SEO professionals
Content Quality: 4.8
Instructor Credibility: 4.8
Learning Experience: 4.4
Value for Money: 4.1