Skip to content

Matt Diggity

intro image

A Marketer’s Ultimate List of 16 Must-Read Books

Growing up, I used to hate reading.  And not in a typical all-kids-hate-books fashion.  I would actually avoid reading at all costs.

For book report assignments, I would purposely choose books that had movie adaptions.  Anyone ever read Hook… I mean, Peter Pan?

When I was 19 years old, I read a book that literally changed my life (listed below).  It had such a profound effect on me that it forged a habit of reading that I’ve carried out to this day. Read more »

seos guide to flipping intro image

An SEO’s Guide to Flipping Websites: 9 Essential Steps

How would you like to collect 25 months of your website’s income right now?  Sounds pretty sweet, right?

You can potentially cash-in on over two years of net income from your website and all you have to do is sell that website.

You might be wondering… why would I sell a website when it is almost completely hands off? After all, at the end of the day, SEO can be pretty passive once you have the content, the web design, and the profitable rankings to support your site. Read more »

intro image

How to Properly Track and Manage Your Backlinks

I am absolutely O.C.D. when it comes to tracking, measuring, and recording data.  One of the best skills you can have in SEO is to be able to stay efficiently organized.  Only by keeping track of what actions you’ve taken, will you be effectively able to make correct decisions about what to do next.

Famous management consultant Peter Drucker once said: “If you can’t measure it, you can’t manage it.”   I couldn’t agree more.

measure and control Read more »

SEO Spotlight

SEO Spotlight: Daryl Rosser, Lior Ohayon, Joseph Elshazly

Welcome back to Episode 2 of the SEO Spotlight series.  In the last episode, we visited three SEO’s that think outside-the-box in order to tackle their problems.

Being a person who appreciates creativity, I’ll be keeping up with the same theme here by interviewing three more SEOs who have made great progress in the areas of affiliate SEO, PBN, and client scaling.  You’ll learn their thought processes and find out how you can apply these same ideas to your own SEO projects.

Read More »SEO Spotlight: Daryl Rosser, Lior Ohayon, Joseph Elshazly Read more »

SEO Spotlight

SEO Spotlight: Jacob Kettner, Daniel Moscovitch, Michael Landau-Spiers

I was a strange child.  I always seemed to do things a bit differently than the other kids.  The habit stuck.

I use four fingers to hold a pen.  I’m right-handed but left-legged.  I never wear underwear.  You should see the process I use to tie my shoes.

Needless to say, I’ve always been fascinated with the various ways we can solve the same problems.  In my own SEO business, I spend a majority of my time testing.  What I’ve found is there is no cookie-cutter blueprint for success in SEO.  It’s always going to depend on your particular situation, skill set, and resources. Read more »

unstuck

How to Get Unstuck by Establishing Topic Relevance

Along this continual road as a student of SEO, there have been a handful of breakthrough techniques that I’ve picked up which helped me rise to new level.  Actually, I hesitate to call them techniques, since some of them are so simple, they really could be coined as “tricks” or “hacks”.  Nevertheless, before I had these breakthroughs I was stuck with a particular problem, and after I had integrated them into my knowledge-base, my entire suite of client and personal money sites experienced huge gains.

Some examples of these breakthroughs can be found in my posts on:

The particular hack I’ll be discussing in this article is how to create “On-page Topic Relevance”
Read More »How to Get Unstuck by Establishing Topic Relevance Read more »

Reduce Sandbox Length by Timing your Backlinks

Reduce Sandbox Length by Timing your Backlinks

Definition: When you build links to a site and you see little to no ranking benefit.

Back around mid-2014, we started to see a sandboxing effect on new domains that had been recently registered.

Before that time, you used to be able to register a new domain, build some backlinks to it, and within 5 days it could potentially be on page 1.  Now a days, SEOs are reporting sandbox periods of 3-6 months long. Read more »