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Diggity Marketing Blog: SEO Testing Results & Case Studies

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Ultimate Guide to Surfer Onsite Optimization in 2026

Do you know the best thing about on-page SEO? Control.

As an experienced SEO professional with more than 10 years of experience in the field and founder of multiple 7 figure digital marketing businesses, I know firsthand the importance of on-page optimization in achieving higher search engine rankings.

Even with a small budget, you can see real results with on-page optimization. You won’t get the #1 spot overnight, but you can still rise in the ranks with fewer backlinks than your competitors. Read more »

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Diggity Marketing SEO News Roundup — February 2020

By now, most of us have shaken off the fog of the holidays and are really leaning into what we want to make out of this year.

If you’re ready to buckle down and break your own records, this roundup is for you. Almost every item here points you to something you can upgrade, tweak, or optimize in your current campaigns—right now.

It begins with a beefy set of guides. They’ll teach you how to write superior outreach emails, how to scale organic traffic (but not with blog posts), how to launch content market campaigns without missing a detail, and how NLP is changing everything. Read more »

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Diggity Marketing SEO News Roundup — January 2020

A new year may be upon us, but we’re not quite done reflecting on the last one just yet. It was filled with news and advice you need to know if you’re involved in SEO or affiliate marketing.

What news was that? Well, have I got a roundup for you.

We’ll start with the top guides. In this month’s collection, you’ll find a beefy guide to SEO in 2020 and a list of mistakes to avoid when managing an outreach team. You’ll also learn from well-illustrated examples of successful amazon affiliate sites and content. Read more »

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Matt Diggity’s Favorite Purchases of 2019

Another year comes to a close and it’s about that time to start thinking about the rewards you’d like to give others, or even yourself for your hard work.

Continuing with tradition, I’d like to share a list of the best products and services I’ve purchased in 2019.

These will cover the categories of business, personal, and books that have significantly made an impact on my year. Read more »

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15 Best Affiliate Networks of 2026: The Year’s Top Platforms

Choosing a solid affiliate network is a crucial part of being a successful affiliate marketer, whether you’re starting as a new affiliate or just diving into a new niche.

There are thousands of affiliate programs offered by merchants to market their services or products. I’ve tried most of them.

No matter which type of affiliate programs you like or what types of affiliate products or services you promote, you can find a variety of reliable affiliate networks to suit your needs. Read more »

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E-Commerce SEO Case Study: How we 4x’d Traffic and Doubled Revenue

Whether you’re an e-commerce manager or an SEO specialist, you’ve invested a considerable amount of time and energy into working out the best practice approach for tackling organic search for online stores.

In this case study, I’ll be showing you my agency The Search Initiative was able to double revenue by building a custom strategy for one of our e-commerce clients who operates within a small b2b furniture niche.

My goal with this case study is to introduce you to a wide range of new ideas that will help you to expand and improve your e-commerce SEO game and better serve your customers. Read more »

Hardest Affiliate Niches

What Does it Take to Rank in the Most Difficult Affiliate SEO Niches?

Ever wonder what it’s like to compete in some of the most difficult affiliate SEO niches?

As someone who has built and sold multiple affiliate websites for a healthy profit, I understand the ins and outs of this competitive space.

To give you an inside look, I sat down with 6 of the world’s top affiliate SEO experts to discuss what it takes to rank in various competitive affiliate marketing niches, from CBD to Pharma. Read more »

Case Study for google algorithm update

How to Prepare Your Website for a Google Algorithm Update [Case Study]

I hope that you’ve never had to go through the pain of being hit by an algorithmic update.

You wake up one morning, your traffic is decimated, and your rank tracker is littered with red arrows.

Algorithmic penalties are not a subject I like to trivialize, that’s why the case study I am about to share with you is different than most you’ve read before. Read more »

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Case Study: A 4.5x Organic Traffic Increase Using (What?) Page Rank

I’ve been a director at The Search Initiative a while now. We’ve had some crazy results for a whole bunch of clients – all in very different niches.

I’m going to share with you how my team and I took a low-authority website and put our foot on the gas to get it moving – fast!

I truly believe there was a key ingredient that accelerated this website, but I’m going to share the whole process from the start. Why? Read more »